Currently Viewing Posts Tagged SEO

Explainer Video to Improve SEO-Fundamentals Explained

Explainer videos are light and engaging so they explain the topic in a way that is appealing to the viewer. Sometimes a short video is just what someone needs to see before they decide to purchase your product. Blog posts are good for SEO and so are videos. With YouTube being the second largest search engine second to Google, videos are fantastic for boosting your SEO. The combination of blog posts and videos are sure to help push your website to the top of Google and get plenty of eyes on your videos. Explainer videos are useful in many ways. They do best when trying to gain business and close sales. Always hire a professional video marketing company to make your video so you are sure you are getting quality work.Local Client Takeover

Linking: Social media networks that you use should be linked to your website. Depending on the layout you may wish to isolate these to your profile page, or include it in the footer, header or sidebar. Search engine results are higher-rated for websites with links on other strong sites and social media such as Twitter or Facebook are some of the strongest. It is also wise include a few outgoing links on your website to pages that add value for your visitors in similar interest categories for example, you may have a links page with your favorite art blog, online community, group, or e-zine listed (for instance: iouart.blogspot.com).

Interconnectedness: A sometimes overlooked or underutilized form of optimizing your search results is in the word-of-mouth category. This is basically making sure to “link” the offline with the online. Make sure that your website has in the URL words that always appear in your promotional materials which will help set you apart from other similar pages. This goes into branding a bit, but for a quick case-review: instead of “Marty’s Fine Art Photography” use instead a more succinct “Martin Smith-Jones Art Photography” on both website and business cards. This would keep searches from pulling every Marty that has photography or fine art online and would help someone who wants to see more than your main page which would be advertised, or stick in their mind in case they lost track of the flyer or card and just Googled instead.

These are just basic ways of improving your web search results, so if you want to go further feel free to delve into advanced SEO help articles, or pursue the help of a search optimization specialist. More than ever before the search engine is a tool many are using for everything from questions, shopping ideas, advice searches to finding things to do in their area and beyond. And the ability to pinpoint and drive people to your artist or writer pages is in your hands. Be specific and make sure to deliver quality content that will set you apart from the vast crowds of creatives online. With time and patience you can make your place on the web easier to find with just natural relevant content to your page and updating and adding more of it will continue to build your SEO.